viral marketing
柯林斯词典
1. N a direct marketing technique in which a company persuades internet users to forward its publicity material in e-mails (usually by including jokes, games, video clips, etc) 病毒式营销(公司使互联网用户转发带有其宣传资料邮件的一种直接营销方式,邮件内容有笑话、游戏、视频等)
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